Bush used the word freedom or liberty more than 40 times in his 30-minute inaugural address yesterday. Smell like a hard sell? It reminds me of the recent spate of "superdrug" commercials directed straight at consumers (rather than just doctors). If Vioxx is so great, then why the need to spend so much money advertising it? Likewise, an incumbent's character and track record should be sufficient in gaining understanding, if not support, for his ideas. Sadly, many people will see the overuse of these words as a sign of strength and commitment, rather than as an indicator of failing policies.
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